Engagement – in a nutshell, is what you want to achieve: :
satisfied users, who easily understand what they need to do, and navigate through the site / system / app simply and intuitively. Attractive and innovative design, clear instructions - all these provide your customers with the pleasure and benefit of the surfing experience, and you, as a site owner- with users who behave as you expect.User interface design (UI / UX) is what makes the difference between a successful system / site / service that represents and achieves your digital strategy, and one that does not attract and activate your users correctly, and does not achieve its goals..